Claire Smiling at the Camera in a black leather jacket

Hi! I’m Claire.

I'm a strategist and coach working with clients to identify opportunities and create plans for change.

What I do

Strategy Consulting

I'm currently open to the following types of engagements: fractional, project-based, long-term contracts, freelance, and full-time.

  • We’ll work together to identify your strengths and communicate your value in a way that matters to people.

  • We’ll create website, product, and IRL experiences that exceed customer expectations and bring your brand to life.

  • Through a variety of methods, we’ll understand your audience and make your work more effective.

  • We’ll bring your team together to align expectations, share expertise, and co-create a shared vision for what's next.

Systems for People*

Systems for People* is a design strategy practice and community focused on making systemic flourishing a reality for everyone.

  • Bring your team together to create systems that set people up for success.

  • Meet like-minded people who are also working to change their corner of the world.

My Background

I’ve worked with brands big and small alongside a handful of agency partners.

Clients

Android, Apple, Bethesda Game Studios, Block.one, Bright Machines, MAVEN Project, Nia Tero, NordicTrack, Occhio, Oculus, Pfizer, ServiceNow, Stanley Brothers, Verily

Agency partners

AKQA, Factor SF, MRM (McCann), Sid Lee

My category experience reflects the core industries of the San Francisco Bay Area.

Health + Wellness, Pharma + Biotech, AR/VR, Fintech, Blockchain + Crypto, Gaming, Education, B2B SaaS, Consumer tech, Nonprofit

My Values

These values and core beliefs guide everything I do and how we’ll work together.

  • There are enough time and resources to invest in and care for all beings.

  • Asking questions will illuminate the path forward more clearly than passing judgment.

  • It is best to leave people, places, and communities better than when we found them.

  • We can’t break barriers or solve problems unless we recognize them and admit they’re there.

  • Testing out different strategies, taking notes, and adjusting is the best way to make progress.