Designing systems for people*

The world today is not built for people.

So many of us are caught up in systems that leave us feeling burnt out, lonely, and even physically ill. Every day feels like an uphill battle to be at our best, yet we live in a society tells us that it’s our fault when we fail.

With so much working against us, it’s no wonder that we’re struggling to take care of ourselves, each other, and the rest of the natural world.

We deserve better.

We deserve a world where technologies, policies, and entire systems are designed to promote well-being for people and planet. We deserve a world where it’s easy to be in right relationship to ourselves, other people, and the rest of the natural world.

Let’s work together to design systems for people*.

I’m Claire Hinkel, a strategist and coach working with pragmatic optimists to design systems for people*. That little asterisk is there to let you know that this isn’t about prioritizing immediate human gratification above all else. It’s about creating systems that intentionally promote human flourishing, understanding that true flourishing cannot rely on exploitation of any kind.